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Sharna Bremner
Outreach Blogger
26 May 2010

As our departure date draws ever-closer, I think it’s fair to say that preparations are in full swing. For me, this meant a trip to Sydney for  training at the ActionAid offices. Complete with a 6.45 a.m. flight out of Adelaide. Yikes.

Joel and I were provided with a mind-blowing amount of information, and I want to give a huge shout out to the ActionAid staff for their help, advice and well-wishes, especially Mark for his never-ending enthusiasm (and for not losing his voice despite talking all day!), Kaetlyn for her many tips which will no doubt be invaluable, and to CEO Archie Law for taking the time to have a chat and wish us luck.

Part of the journey we’re currently undertaking includes media interviews, which for me meant an interview and a photoshoot with The Advertiser. I picked up a copy of Tuesday’s issue, hoping to see an article on Project TOTO, accompanied by a not-so-flattering photo of yours truly, but instead saw an article regarding Australia’s foreign aid program. Now, while I agree with some of the content in the article, I was struck by the title that featured a few pages in: “The millions we waste on foreign aid”.

Ummm… What?

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Sharna Bremner
Outreach Blogger
20 May 2010

In my first pre-departure TOTO blog, I want to thank the magic that is the World Wide Web. With just three weeks to go before Joel and I jet off to Bangladesh, my life has become a flurry of vaccinations, preparations, nerves, excitement and a never-ending stream of university work that must be completed before I leave.

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Joel Katz
Outreach Blogger
20 May 2010

Bangladesh here we come! In just a few weeks we’ll be arriving in Dhaka as the next Outreach Bloggers, and I’m doing some rigorous pre-departure research to get a feel for the place.

That’s right – like every expert in the field, I Google it.

First site that pops up: Wikipedia. “Pffft…Skip that.”

Second site is the CIA World Factbook. Sounds kind of conspiratorial, but let’s have a squiz anyway.

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facebookbrainAre you a blogger or a social media power-user? If so, please read on – we need to borrow your brains for Project TOTO.

ActionAid is putting together a Blog Training Guide for our outreach bloggers Sharna and Joel to use when training the locals in Bangladesh next month and we’d love your feedback on the suggested content.

Below is a (very) rough outline for a Blogger Training Guide we’ve thrown together. But, before we go any further with developing the guide, we thought it might be worth asking you, as a social media savvy TOTO supporter, for your feedback.

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Social media has an image problem. I think we all know why. Read the rest of this entry »

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Now that the lucky outreach bloggers have been announced, Project TOTO is keen as a bean for you to share your skills with us in a new social media experiment – ActionAid’s Tech4Change Blog Day.

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Back in July 2009, ActionAid launched a nationwide hunt to find our next outreach blogger for Project TOTO. Eight months, 52 nominees, 12 finalists and three challenges later, we’ve made a decision.

But there’s a twist.

After putting our 12 finalists through three carefully designed challenges we were unable to identify a single perfect outreach blogger.

Instead we found two.

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TOTO Challenge #3 required the shortlist fundraise for Project TOTO to help us reach our $10,000 target.

This challenge was not just about testing each nominee’s creativity, network of influence and social media skills, but was also a practical necessity.

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TOTO Challenge#2 required the shortlist to create 60-second video blogs on how technology could be used to fight poverty.

This was arguably a much more difficult challenge for the shortlist than the previous blog challenge, for a number of reasons.

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DesktopComputerLet’s talk technology. Specifically, what technology ActionAid needs to procure for our next outreach blog.

What is the minimum tech package any decent blogger requires?

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